SISO CLINIC
Siso Clinic pursues a balance of health and beauty through wellness care that extends beyond facial aesthetics to care for the body and daily life. By meticulously addressing the changing concerns of individuals, we aim to convey the value of aging healthily and beautifully.
Background
Project ApproachInspired by the brand name "Seesaw" we analyzed the structure of the playground equipment and extracted geometric elements such as circles, triangles, and straight lines. By reconstructing these into the form of Hangul, we aimed to visually express the values of balance and harmony pursued by the brand.
Project Approach
Brand Strategy
Face & Life Balance
Based on a brand philosophy that considers both facial balance and daily harmony, we have built a concise and harmonious brand image by utilizing geometric elements found in the structure of a seesaw.
Concept
Core Value
Balance, Harmony, Wellness
Motif
